Community event, self initiated project
In the UK loneliness is seen as one of the biggest health concerns, with many people experiencing the feeling at some point in their lives. There are two main audiences that are more likely to suffer; they are people from ages 17-25 and people who are 65+.
Mix, a pop-up organization set up to provide safe and friendly environments for the old and young suffering from loneliness to meet new people. The idea is that these two different groups of people can come together to enjoy the fun and benefits of baking. To achieve this I have created an array of designs that reflect the fun and playfulness of the organisation that will connect with both the target audiences.